Lesson 1 Key partnerships

The key partnerships describe the network of suppliers and partners that make the business model work

 The following factors are very important to keep in mind when formulating partnerships:

• Proper partnership agreements
• Impact on our customers
• Setting expectations
• Win-win status: for a partnership to be sustainable, there must be visible profits and from both sides
• Choice of partnerships

When creating a partnership, it is cost effective to analyze the nature of the partnership based on the following key questions:

1. Which partnerships are critical to your business?

2. Who are your critical suppliers?

3. Which of the suppliers and partners provide the core resources?

4. What kind of collaborations will best suit your needs?

5. What is the best chain you should be in?

These questions can be helpful in creating a clear picture of your partnerships and adapting your strategies to market changes.

Here you have the contents of the lesson in PDF: